{"product_id":"guerrilla-marketing-secrets-for-making-big-profits-from-a-small-business-1","title":"Guerrilla Marketing: Secrets for Making Big Profits from a Small Business","description":"\u003cp\u003eWhen Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including\u003cbr\u003e\u003cbr\u003e* strategies for marketing on the Internet (explaining when and precisely how to use it)\u003cbr\u003e\u003cbr\u003e* tips for using new technology, such as podcasting and automated marketing\u003cbr\u003e\u003cbr\u003e* programs for targeting prospects and cultivating repeat and referral business\u003cbr\u003e\u003cbr\u003e* management lessons in the age of telecommuting and freelance employees\u003cbr\u003e\u003cbr\u003eGuerrilla Marketing is the entrepreneur’s marketing bible -- and the book every small-business owner should have on his or her shelf.\u003c\/p\u003e\u003cdiv class=\"sb-details\"\u003e\u003cp\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003e Paperback\u003cbr\u003e\u003cstrong\u003ePublished:\u003c\/strong\u003e 1995\u003cbr\u003e\u003cstrong\u003ePages:\u003c\/strong\u003e 342\u003cbr\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e Piatkus\u003cbr\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 9780749913168\u003c\/p\u003e\u003c\/div\u003e","brand":"Piatkus","offers":[{"title":"Standard Secondhand — £26.49","offer_id":47958440935601,"sku":"SB-0749913169-C3","price":26.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/2669\/5345\/files\/0749913169.jpg?v=1790050417","url":"https:\/\/sellbooks.co.uk\/products\/guerrilla-marketing-secrets-for-making-big-profits-from-a-small-business-1","provider":"Sell Books .co.uk","version":"1.0","type":"link"}