{"product_id":"how-innovation-works","title":"How Innovation Works","description":"\u003cp\u003e'Ridley is spot-on when it comes to the vital ingredients for success' Sir James Dyson \u003c\/p\u003e\u003cp\u003eBuilding on his bestseller The Rational Optimist, Matt Ridley chronicles the history of innovation, and how we need to change our thinking on the subject.\u003c\/p\u003e\u003cdiv class=\"sb-details\"\u003e\u003cp\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003e Hardback\u003cbr\u003e\u003cstrong\u003ePublished:\u003c\/strong\u003e 2020\u003cbr\u003e\u003cstrong\u003ePages:\u003c\/strong\u003e 422\u003cbr\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e 4th Estate\u003cbr\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 9780008334819\u003c\/p\u003e\u003c\/div\u003e","brand":"4th Estate","offers":[{"title":"Standard Secondhand — £1.00","offer_id":47908506370225,"sku":"SB-0008334811-C3","price":1.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/2669\/5345\/files\/0008334811.jpg?v=1789617673","url":"https:\/\/sellbooks.co.uk\/products\/how-innovation-works","provider":"Sell Books .co.uk","version":"1.0","type":"link"}