{"product_id":"the-age-of-responsibility-csr-2-0-and-the-new-dna-of-business","title":"The Age of Responsibility: CSR 2.0 and the New DNA of Business","description":"\u003cp\u003e\u003cb\u003eThe new generation of CSR\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIn this landmark book Wayne Visser shows how the old model of Corporate Sustainability \u0026amp; Responsibility (CSR) is being replaced by a 2nd generation movement. This generation goes beyond the outmoded approach of CSR as philanthropy or public relations (widely criticised as 'greenwash') to a more interactive, stakeholder-driven model.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eProvides a 'second generation' approach to CSR that will breathe new life into the movement\u003c\/li\u003e \u003cli\u003eCan increase the effectiveness of CSR as a strategy to create positive change in society through business\u003c\/li\u003e \u003cli\u003eAcknowledges the challenges faced by conventional businesses and provides the measures needed to face these\u003c\/li\u003e \u003c\/ul\u003e\u003cdiv class=\"sb-details\"\u003e\u003cp\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003e Hardback\u003cbr\u003e\u003cstrong\u003ePublished:\u003c\/strong\u003e 2011\u003cbr\u003e\u003cstrong\u003ePages:\u003c\/strong\u003e 408\u003cbr\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e John Wiley \u0026amp; Sons\u003cbr\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 9780470688571\u003c\/p\u003e\u003c\/div\u003e","brand":"John Wiley \u0026 Sons","offers":[{"title":"Standard Secondhand — £1.52","offer_id":47911919485105,"sku":"SB-0470688572-C3","price":1.52,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/2669\/5345\/files\/0470688572.jpg?v=1789194324","url":"https:\/\/sellbooks.co.uk\/products\/the-age-of-responsibility-csr-2-0-and-the-new-dna-of-business","provider":"Sell Books .co.uk","version":"1.0","type":"link"}