{"product_id":"the-popularity-illusion-why-status-is-toxic-but-likeability-wins-all","title":"The Popularity Illusion: Why status is toxic but likeability wins all","description":"\u003cp\u003eWho doesn't want to be more popular? Popularity expert Professor Mitch Prinstein shows that perhaps we should be careful what we wish for ...\u003cbr\u003e\u003cbr\u003e Surely a person's popularity, be it at school, work or on social media, is the best predictor of how happy and successful they will be? The truth is actually much more complex and is based on millennia of human evolution. In this impeccably researched and highly entertaining book, Professor Mitch Prinstein reveals that there are two very distinct types of popularity- the first based on status and the second based on likeability. Whilst we may be hardwired to crave status, only one of these types will really get you where you want.\u003cbr\u003e \u003cbr\u003e Based on two decades of research into the human psyche and genetic make-up, \u003ci\u003eThe Popularity Illusion\u003c\/i\u003e reveals the science behind what popularity is and why we care about it so much - even if we don't think we do. Investigating social media phenomena, playground cliques and work place politics, Professor Mitch Prinstein explores how popularity taps into our basic need to survive and examines the surprising links to our health and lifespan, offering important insights for all of us about how we can cultivate the right kind of popularity of ourselves and our children.\u003cbr\u003e \u003cbr\u003e An enlightening read on a topic that has fascinated us for centuries, \u003ci\u003eThe Popularity Illusion\u003c\/i\u003e will show you how popularity influences your life in unexpected ways.\u003cbr\u003e \u003cbr\u003e First published in hardback as \u003ci\u003ePopular- Why Being Liked is the Secret to Greater Success and Happiness\u003c\/i\u003e.\u003c\/p\u003e\u003cdiv class=\"sb-details\"\u003e\u003cp\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003e Paperback\u003cbr\u003e\u003cstrong\u003ePublished:\u003c\/strong\u003e 2018\u003cbr\u003e\u003cstrong\u003ePages:\u003c\/strong\u003e 320\u003cbr\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e Vermilion\u003cbr\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 9781785040559\u003c\/p\u003e\u003c\/div\u003e","brand":"Vermilion","offers":[{"title":"Standard Secondhand — £2.04","offer_id":47917060063409,"sku":"SB-1785040553-C3","price":2.04,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0618\/2669\/5345\/files\/1785040553.jpg?v=1789691144","url":"https:\/\/sellbooks.co.uk\/products\/the-popularity-illusion-why-status-is-toxic-but-likeability-wins-all","provider":"Sell Books .co.uk","version":"1.0","type":"link"}