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Upside of IrrationalityThe Unexpected Benefits of Defying Logic at Work and at Home

Format: Paperback

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Behavioral economist and New York Times bestselling author of Predictably Irrational Dan Ariely returns to offer a much-needed take on the irrational decisions that influence our dating lives, our workplace experiences, and our general behaviour, up close and personal.

In The Upside of Irrationality, behavioral economist Dan Ariely will explore the many ways in which our behaviour often leads us astray in terms of our romantic relationships, our experiences in the workplace, and our temptations to cheat. Blending everyday experience with groundbreaking research, Ariely explains how expectations, emotions, social norms and other invisible, seemingly illogical forces skew our reasoning abilities.

Among the topics Dan explores are:

* What we think will make us happy and what really makes us happy;

* How we learn to love the ones we are with;

* Why online dating doesn't work, and how we can improve on it;

* Why learning more about people make us like them less;

* Why large bonuses can make CEOs less productive;

* How to really motivate people at work;

* Why bad directions can help us;

* How we fall in love with our ideas;

* How we are motivated by revenge; and

* What motivates us to cheat.

Drawing on the same experimental methods that made Predictably Irrational such a hit, Dan will emphasize the important role that irrationality plays in our day-to-day decisionmaking--not just in our financial marketplace, but in the most hidden aspects of our lives.

Author: Dan Ariely (all their books in stock)
Format: Paperback
Published: 2011
Pages: 352
Publisher: Harper
ISBN: 9780007354788

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Our conditions mean the following:

  • New - a brand new book
  • Almost New - appears new but is actually secondhand.
  • Very Good - only minor imperfections such as minor scuffs to edge or cover or a price written in pencil or shop sticker.
  • Standard Secondhand - Clearly been read before, but not too bad. We do not recommend these for gifting. Spines usually creased. Could also include creases or folds to cover, some writing such as in the cover or elsewhere, underlining or highlighting, but might not do. Possibly some stains or marks. Similar in general to books in any secondhand shop or charity shop.
  • Poor Condition - Usually this will have a specific problem such as writing inside, water damage, missing dust jacket, heavy staining, large creases or cuts. These are readable copies but not nice ones. On other websites this condition is called 'Acceptable' or 'Fair' , but we want to be more honest.
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