• Breakthrough Copywriting: How to Generate Quick Cash with the Written Word

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Breakthrough CopywritingHow to Generate Quick Cash with the Written Word

by David Garfinkel

Format: Paperback

Condition: Standard Secondhand — £4.76
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In this book, you'll learn how direct marketers shatter sales records with the written word.

Many people find copywriting confusing. But Breakthrough Copywriting makes it simple-by breaking everything down into a clear, step-by-step process.

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There's something for everyone. New copywriters will get a complete toolkit. Experienced marketers will benefit from new strategies and tactics.

You'll discover:

* How to build a powerful sales message that makes money
* Secrets of headlines that all but force prospects to read your message
* Easy shortcuts to creating profitable bullet points
* Negative optism: a revolutionary new way to create empathy with prospects
* Stories that boost sales-how to write them, step-by-step
* Insider secrets for "amping up" the emotional power of your copy
* How to put it all together to build trust in prospects and close the sale

Whether you are a freelance copywriter, an entrepreneur, or a marketing professional, you'll get tips, tools and templates to easily make the written word produce a lot more sales for you.

Genre: Business & Economics, Marketing
Format: Paperback
Published: 2017
Pages: 154
Publisher: CreateSpace Independent Publishing Platform
ISBN: 9781548706951

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Our conditions mean the following:

  • New - a brand new book
  • Almost New - appears new but is actually secondhand.
  • Very Good - only minor imperfections such as minor scuffs to edge or cover or a price written in pencil or shop sticker.
  • Standard Secondhand - Clearly been read before, but not too bad. We do not recommend these for gifting. Spines usually creased. Could also include creases or folds to cover, some writing such as in the cover or elsewhere, underlining or highlighting, but might not do. Possibly some stains or marks. Similar in general to books in any secondhand shop or charity shop.
  • Poor Condition - Usually this will have a specific problem such as writing inside, water damage, missing dust jacket, heavy staining, large creases or cuts. These are readable copies but not nice ones. On other websites this condition is called 'Acceptable' or 'Fair' , but we want to be more honest.
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