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How They Started Pocket Edition

by David Lester

Format: Paperback

Condition: Standard Secondhand — £3.00

Standard Secondhand — £3.00

What do the conditions mean?

Our conditions mean the following:

New - a brand new book
Almost New - appears new but is actually secondhand.
Very Good - only minor imperfections such as minor scuffs to edge or cover or a price written in pencil or shop sticker.
Standard Secondhand - Clearly been read before, but not too bad. We do not recommend these for gifting. Spines usually creased. Could also include creases or folds to cover, some writing such as in the cover or elsewhere, underlining or highlighting, but might not do. Possibly some stains or marks. Similar in general to books in any secondhand shop or charity shop.
Poor Condition - Usually this will have a specific problem such as writing inside, water damage, missing dust jacket, heavy staining, large creases or cuts. These are readable copies but not nice ones. On other websites this condition is called 'Acceptable' or 'Fair' , but we want to be more honest.

£3.00

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What famous pizzeria sold slices out of windows for just 10p?

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This inspiring pocket sized edition of How They Started Pocket Edition discovers how successful brands got where they are today. If you need encouragement, inspiration or are just curious about building a successful business this pocket edition will show you how one small idea can become a big brand.

With success stories from retail and restaurants to manufacturing, How They Started Pocket Edition relives the humble beginnings of Dyson, GU, Dreams and many more companies through interviews with the founders on how they built their companies and how they overcame adversity. The book answers questions including:

- What that one important idea was
- How they chose their name
- Where the funding came from and how they got it
- How they overcame any obstacles to success

If you're fascinated by business or have ambitions to be the next James Caan this pocket edition is packed with insight into big name brands and How They Started.

Find out how a good idea turned into a great one.

Format: Paperback
Published: 2011
Pages: 128
Publisher: Crimson Publishing, Limited
ISBN: 9781854586896

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Condition Descriptions

Our conditions mean the following:

New - a brand new book
Almost New - appears new but is actually secondhand.
Very Good - only minor imperfections such as minor scuffs to edge or cover or a price written in pencil or shop sticker.
Standard Secondhand - Clearly been read before, but not too bad. We do not recommend these for gifting. Spines usually creased. Could also include creases or folds to cover, some writing such as in the cover or elsewhere, underlining or highlighting, but might not do. Possibly some stains or marks. Similar in general to books in any secondhand shop or charity shop.
Poor Condition - Usually this will have a specific problem such as writing inside, water damage, missing dust jacket, heavy staining, large creases or cuts. These are readable copies but not nice ones. On other websites this condition is called 'Acceptable' or 'Fair' , but we want to be more honest.

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