• Writing Skills for Public Relations: Style and Technique for Mainstream and Social Media (PR In Practice)

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Writing Skills for Public RelationsStyle and Technique for Mainstream and Social Media (PR In Practice)

by John Foster

Format: Paperback

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Public relations practitioners at all levels need to be able to communicate successfully in writing - not only to avoid misunderstandings but to attract and keep the attention of their readers, whatever their message might be. "Writing Skills for Public Relations" is a wide-ranging guide to style and techniques for all written communication. From the dos and don'ts of English grammar, to jargon and cliches, to the important legal considerations, John Foster advises on how to write clear, appropriate and engaging copy and tailor your approach to different mediums and audiences. Along with guidance on editing, policing house style, writing for the press, public speaking, pronunciation and good text design and layout, this new fifth edition includes valuable advice on writing for online and social media. This is an essential hands-on practical guide for anyone earning a living through the written or spoken word. --from alibris.com.

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Author: John Foster (all their books in stock)
Genre: Business & Economics, Business Writing
Format: Paperback
Published: 2012
Pages: 266
Publisher: Kogan Page
ISBN: 9780749465438

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Our conditions mean the following:

  • New - a brand new book
  • Almost New - appears new but is actually secondhand.
  • Very Good - only minor imperfections such as minor scuffs to edge or cover or a price written in pencil or shop sticker.
  • Standard Secondhand - Clearly been read before, but not too bad. We do not recommend these for gifting. Spines usually creased. Could also include creases or folds to cover, some writing such as in the cover or elsewhere, underlining or highlighting, but might not do. Possibly some stains or marks. Similar in general to books in any secondhand shop or charity shop.
  • Poor Condition - Usually this will have a specific problem such as writing inside, water damage, missing dust jacket, heavy staining, large creases or cuts. These are readable copies but not nice ones. On other websites this condition is called 'Acceptable' or 'Fair' , but we want to be more honest.
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